How Verified Draw Works
A draw is not a single button press. Verified Draw treats pre-definition, execution, recording, and explanation as one connected flow.
Request a Verified DrawThe campaign objective, prize allocation, eligibility, exclusion conditions, announcement method, and re-draw conditions are confirmed up front. Ambiguity here makes post-draw explanation harder than it needs to be.
Who is eligible. Who is excluded. How duplicates, fraudulent entries, and non-qualifying entries are handled. The operating rules are fixed before the draw runs.
After the entry window closes, the eligible dataset is finalised. Total count, extraction conditions, exclusion handling, and the final eligible-pool size are recorded so "how many entries was the draw made from" is answerable later.
The draw runs against the locked conditions. Execution timestamp, dataset reference, processing conditions, and result output are all recorded.
Winner count, reserve count, duplicate exclusions, and record-count integrity are checked. The result is confirmed as consistent with the pre-draw conditions before any winner is contacted.
The execution is finally organised into a form designed for explanation — internal review, sponsor walk-through, complaints handling, audit memo. With redacted variants where the campaign requires them.
Campaign name, operating entity, scope, eligible base, prize allocation, execution timestamp.
Entry conditions, eligibility, exclusions, duplicate handling, reserve treatment, re-draw conditions.
Total entries, eligible count, excluded count, exclusion-reason breakdown, finalisation timestamp.
Execution environment, run timestamp, processing version, source files, output.
Winner count, reserve count, non-winner count, post-deduplication final figures.
Notes for complaints handling and internal sharing — redacted variants prepared as needed.
In most campaigns, the harder part is not the draw itself — it's reconstructing "what was the basis for selection, and how was the campaign actually run" weeks or months after the fact.
The evidence pack is designed to make that explanation a piece of organisational record, not the recall of the person who happened to be in the room. It exists at the unit of the campaign, not the unit of the staff member.
Make published rules and operating rules match as closely as possible
Lock the rules before the draw runs
Avoid changing the eligible pool after it has been finalised
Keep exception handling on the record, not in private memory
Record the assumptions, not just the result
Keep legal judgement and operational records distinct, never substituting one for the other
Even if the requirements aren't fully defined yet. We typically respond within 3 working days.