Verified Draw
Lock the rules before the draw runs, record execution as it happens, organise the result as a reviewable evidence pack. Verified Draw supports defensible selection operations for prize draws, member ballots, limited-release product drops, and sponsor allocations.
The product's purpose is to make a selection process easy to re-check, easy to explain, and traceable when something is questioned. It does not claim infallibility. It focuses on operational explainability and the records that surround the result.
Eligibility, exclusions, winner count, reserves, execution timing. The conditions that should be fixed before the draw runs are written down and recorded as the operating rule set, so post-event interpretation does not drift.
Input dataset, record counts, execution timestamp, processing conditions, and the result output are kept. The campaign does not end at "we ran the draw."
The output is not an internal note — it is an evidence pack designed for review. Internal sign-off, sponsor walk-through, complaint handling, and audit conversations all draw from the same artefact.
Prize draw and competition operators running campaigns at consumer scale
Charity prize draws and fundraising organisations with paid + free entry routes
Membership organisations running ballots for high-demand events or releases
Brands and partners running allocation campaigns where eligibility and exclusion logic gets complicated
Operators where legal, marketing, customer service, and partner teams all need a shared answer
Organisations that prioritise "we can explain it if challenged" over "no one will ask"
High-value prizes, paid and free entry routes, published mechanics, and post-draw evidence that supports trustees, players, sponsors, journalists, and complaints handling.
Tiered membership, limited capacity, eligibility rules that interact. The campaign needs a record of which member tier was eligible, how the ballot ran, and how reserves were called.
When the operator, an agency, a sponsor, and internal reviewers are all involved, "who acted on what assumption" tends to fragment. The evidence pack puts that on one page.
Draw rule summary
Eligible-pool count record
Exclusion-handling record
Execution log
Result file and reconciliation memo
Evidence pack (with redacted variants)
| Dimension | Generic draw tool | Verified Draw |
|---|---|---|
| Pre-draw rule fixing | Limited or none | Recorded as operating rule set |
| Execution record | Minimal | Structured for review |
| Exclusion handling | Process-dependent | Designed before the draw |
| Result as evidence | Weak — winners list only | Organised as evidence pack |
| Internal & partner explanation | Person-dependent | Shared artefact |
Verified Draw is not priced as low-cost random-picker software. It is designed for campaigns where the evidence around the selection matters as much as the selection itself: sponsor-funded campaigns, prize draws, member ballots, limited-release allocations, and reputation-sensitive selections.
£15,000 + VAT
A fixed-scope evidence pack for one governed draw, allocation, prize campaign, sponsor-funded campaign, or reputation-sensitive selection. We help structure the rule record, review the selection evidence, and produce a stakeholder-ready evidence pack before value is released.
£35,000–£50,000 + VAT
For organisations running multiple draws, sponsor-funded campaigns, fan promotions, retail media activations, or recurring allocation events. The programme creates a repeatable evidence structure so each campaign does not need to be rebuilt from zero.
Pricing last updated: May 2026. Prices exclude VAT. Verified Draw is operational evidence infrastructure. It is not legal advice, regulatory certification, gambling-licence assessment, or external audit.
Many UK operators already work with promotional compliance agencies for legal review, terms drafting, campaign mechanics, and independent winner-selection support. Verified Draw is not a substitute for that work, and is not framed as legal advice or as a replacement for retained counsel.
Where it sits is the records-and-evidence layer: the campaign-level artefact the operator owns, retains, redacts where necessary, and can use to explain how a selection process was run. That artefact can support the operator, its agency, counsel, sponsor, board, or reviewer from the same underlying record.
For one-off campaigns, an agency-led model may remain the right shape. For repeated draws, continuous prize-draw operations, member ballots, or partner allocations, a standing evidence layer can reduce reconstruction work without displacing the specialist legal, promotional, or assurance services already around the campaign.
Verified Draw is operational infrastructure for selection evidence. It does not replace legal opinion, advertising sign-off, gambling-licence assessment, fundraising advice, or external audit. The final compliance position on any campaign remains the operator's, supported by its own legal and compliance teams and any retained external counsel or agency partners.
See the compliance noteMost engagements work with the operator's existing systems rather than replacing them. The eligible-pool dataset is typically extracted from the operator's CRM, member database, e-commerce platform, or campaign-specific entry system at a defined cut-off, then handled within Verified Draw's evidence-recording flow. Integration scope is part of the initial engagement design and depends on how the operator already handles entry and eligibility.
The minimum data necessary to perform and evidence the selection: entrant identifiers, eligibility criteria fields, exclusion-relevant fields, and any tier or weighting information used in the campaign. We work with operators to limit data scope to what's required by the campaign's draw mechanic — the principle is operational records, not data accumulation. UK GDPR considerations are addressed during scoping.
Yes. Operators running daily, weekly, or monthly draws across multiple campaigns benefit from a standing infrastructure where rule definitions, eligibility logic, and evidence pack templates can be reused across cycles, with per-cycle records produced as separate artefacts. This is a different engagement shape from one-off campaign support and is scoped at the start.
Typically: a campaign owner (marketing, fundraising, or operations), someone responsible for entry data (CRM, IT, or platform team), and a compliance or legal contact who can sign off on the rule definitions and evidence-pack scope. For repeat-cycle engagements, this involvement reduces materially after the first campaign — the rule set and evidence template are reused.
The pack is delivered to the operator. Default retention follows UK GDPR and the operator's own data retention schedule for promotional records — typically the longer of the period during which the campaign is reasonably likely to attract complaints or queries, and any contractual sponsor or audit obligation. Verified Draw maintains a service-side processing record for the duration of the active engagement. Specific retention configurations are agreed in the engagement scope.
Even if the campaign brief isn't fully defined yet. We typically respond within 3 working days.